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Find your state board CE requirements:

For NBCC Counselor (NCC), click here: NCC CE Requirements.

Client Centered Marketing Messages: How to Write an Ethical Marketing Message to Fill Your Practice

$ – For pricing details, see our Pricing page.  **Make sure you are logged in prior to taking any exam or purchasing units.**

You will need to purchase 1 unit for every 1 hour of coursework to gain access to the certificate of completion.

You will receive a certificate of completion after passing the exam, completing the course evaluation, and purchasing the appropriate number of units.  The certificate of completion will then be accessible on your myCourses page in the Your Course History section under the tab “Aspira Courses I’ve Passed”.  There will be a “Download” button under the “Certificate” column that you will be able to click on to pull up your certificate once all requirements listed above have been met.

To access the course document, click on the “View Coursework” button below (you may need to scroll down on the page). If the course is a video course the button will read “View Webinar” or “View Video”.  If the course is a Book course the button will display “Buy Book”.

Client Centered Marketing Messages: How to Write an Ethical Marketing Message to Fill Your Practice (recorded webinar) – Online CE Course

PLEASE READThis course is an offsite online program by ZynnyMe and has a separate cost in addition to the units purchased with Aspira CE.  This webinar is offered by ZynnyMe as part of their paid community.  When you click on the “View Webinar” button below you will be redirected to the ZynnyMe site to enroll and pay for their Business School For Therapists program.  As a paid subscriber with ZynnyMe, you will then have access to this webinar.  After completing the webinar you can then return to this site (aspirace.com) to complete the exam for this course, pay for your units, and earn your certificate of completion for CE.

Want to build your business and get CEUs at the same time? Business School for Therapists is the largest online business training program for therapists, counselors, social workers and psychologists. (See 8 of the 9 modules for Business School for Therapists in our course list).

Client Centered Marketing Messages: How to Write an Ethical Marketing Message to Fill Your Private Practice webinar course objectives, description, and outline

Course Objectives:

  • Learn 1 way to structure an ethical marketing message that integrates outcomes data
  • Verbalize 3 ways an ethical marketing message makes an impact
  • Verbalize how to create a feedback loop to improve clinical outcomes
  • Verbalize why it is important to repel clients in your marketing to improve clinical outcome

Course Description:

A 1-hour presentation for therapists to learn core essentials for marketing messaging and how to structure an ethical marketing message that integrates outcomes that can be implemented in any practice.

Course Outline:

  1. Unlearning jargon
  2. Painting the picture
  3. Share how you help and integrate outcomes
  4. Encourage action
  5. Common misconceptions about messaging

Instructors: Miranda Palmer, LMFT & Kelly Higdon, LMFT

Miranda Palmer, LMFT, loves helping therapists bridge the gap between what it takes to be a great therapist who gets great clinical outcomes and what it takes to run a successful therapy practice. She has helped thousands of therapists from around the world make the mindset shifts that allow a more effortless application of marketing strategies that grow a private practice that is not just financially sustainable, but also achieve great clinical outcomes.

Kelly Higdon, LMFT, believes that private practice is one of the solutions to increasing access to quality mental health in our communities. Her passion lies in empowering private practice owners to serve at their highest and best, improving clinical outcomes through their business planning and to break the statistic that mental health clinicians are the worst paid Master’s’degree. She has helped thousands through training, education and coaching.

Miranda Palmer, LMFT and Kelly Higdon, LMFT are the creators and presenters of this online course Marketing Masterclass: COVID Edition.  Having a strong marketing plan is another key to success in a successful private practice.  Miranda and Kelly break this component down into several areas to help you achieve the best plan for your private practice.

 

Click here to return to Aspira Continuing Education’s Home page of CEs for Psychologists, MFTs, Social Workers, Professional Counselors, and SUDC Counselors

 

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How (and why) To Easily Integrate Outcomes Conversations

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Approved States

Click a state below to see the professions that this course is approved for.

  • Guam
  • Wisconsin
  • West Virginia
  • Wyoming
  • North Dakota
  • Nebraska
  • New Hampshire
  • New Jersey
  • New Mexico
  • Nevada
  • New York
  • Ohio
  • Oklahoma
  • Oregon
  • Pennsylvania
  • Rhode Island
  • South Carolina
  • South Dakota
  • Tennessee
  • Texas
  • Utah
  • Virginia
  • Vermont
  • Washington
  • Delaware
  • Florida
  • Georgia
  • Hawaii
  • Iowa
  • Idaho
  • Illinois
  • Indiana
  • Kansas
  • Kentucky
  • Louisiana
  • Massachusetts
  • Maryland
  • Maine
  • Michigan
  • Minnesota
  • Missouri
  • Mississippi
  • Montana
  • North Carolina
  • Washington, DC
  • Connecticut
  • Colorado
  • Arizona
  • Alaska
  • Arkansas
  • Alabama
  • California